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DIGITAL NEWS


      Koenig & Bauer spins off                                                                 Scodix posts
                                                                                               maiden profit

      digital unit                                                                               Scodix has described 2024

                                                                                               as “a year of unprecedented
                                                                                               growth and achievement”
        Koenig & Bauer is sup-                                           even faster and more com-  with the business posting an
      porting its aims for further                                       prehensively to the needs of   operating profit for the first
      growth in digital business                                         our customers.”       time. The Israeli developer of
      models by spinning off its                                          Koenig & Bauer said the   digital embellishment sys-
      Digital Unit from the hold-                                        unit’s transformation into   tems grew sales by 23% to
      ing company. As of 1 April,                                        an independent software   $32.1m (£24.6m) last year.
                                                                         company would enable the
      the Digital Unit, which had                                        targeted development and   The operating profit was
      previously operated under                                          expansion  of specialised   $360,000, compared to a
      the group’s umbrella, will be                                      areas such as digital sales, a   $2.14m loss the prior year.
      a wholly-owned subsidiary,                                         dedicated onboarding and
      Koenig & Bauer Kyana                                               support team, and sustained   Gross profit margin
      GmbH, that will be part of                                         customer care through cus-  increased from 36.4% to
      the Special & New      Koenig & Bauer supports its aims for further growth in digital  tomer success management.    40.4%. The firm said it was
      Technologies segment.  throughout the entire life   Andreas Pleßke. The Digital   The Digital Unit has   “moving towards operating
        Sandra Wagner, previ-  cycle of print products.  Unit was originally launched   launched several products   profitability and gross margin
      ously VP of digitalisation at   “We are convinced that   in 2022 as part of the group   used by customers to opti-  growth”. System sales were
      Koenig & Bauer, has been  this strategic spin-off, com-  strategy, ‘Exceeding Print’.  mise their own production   up by nearly 40%, while
                                                                         processes. These have
      appointed managing direc-  bined with the concentra-  Wagner added: “Our cus-  included the myKyana cen-  Scodix booked a 4% rise in
      tor of Koenig & Bauer  tion and consolidation of   tomers are at the heart of   tral portal for digital prod-  recurring revenues. At Drupa
      Kyana. The new independ-  our outstanding expertise in   everything we do. With   ucts; Kyana Assist, an   2024 the business  gained
      ent entity will continue to  the field of digitalisation,   Koenig & Bauer Kyana, we   AI-powered chatbot for fast   $13m in new orders for a
      concentrate on the develop-  will make a significant con-  are creating the necessary  assistance and problem solv-  total of 17 systems. It
      ment of digital  business  tribution to the long-term   organisational structure of  ing;  Kyana Data and an   launched its  Scodix  Ultra
      models “as well as AI and  success of our company,”   an agile software company,   intelligent production data   6500 SHD and 2500 SHD
      data-driven solutions”  said Koenig & Bauer CEO Dr   which enables us to respond   analysis tool.  models at the show.
      Roland DG unveils new                                              Coca-Cola’s ‘Share a


      printer and RIP software                                           Coke’ campaign


                                                                          Coca-Cola is bringing
        Roland DG has launched                                           back its ‘Share a Coke’ cam-
      a new UV flatbed printer                                           paign, which significantly
      and the latest iteration of its                                    boosted the brand’s sales
      VersaWorks RIP software.                                           when first launched and to
        The VersaObject MO-180                                           this day is still quoted as
      UV flatbed printer features                                        one of the biggest personal-  ‘Share a Coke’  to roll out soon
      two newly developed large                                          ised packaging success sto-
      printheads in a staggered                                          ries. Coca Cola Australia   written in the iconic logo
      layout, a powerful UV-LED                                          launched the marketing   typeface, encouraging con-
      lamp, and optimised dot   Roland DG launches a new UV flatbed printer and RIP software  campaign in  2011  and  it   sumers to connect and
                                                                                               make memories with
      control technology, accord-                                        later reached the UK in   friends  and  loved  ones,
      ing to the manufacturer.  in addition to CMYK,  realistic 3D embossed tex-  2013. HP’s Indigo press   according to the company.
                                                                         technology played a major
        It achieves a production   Primer, High-Density  tures.                                Coca-Cola said ‘Share a
      colour print  speed  of   White, and Gloss, the colour   The new machine sup-  part in the success of the   Coke’ is making a comeback
                                                                         original campaign, with
      3.43sqm/hr and prints white   gamut expands by around  ports a wide range of materi-  hundreds of millions of   in 2025 “as Gen Z seeks
      and colour at 1.45sqm/hr,   20%, allowing for more  als, from soft to hard   labels produced by several   authentic connection in an
      more than twice the speed   accurate colour reproduc-  surfaces, including plastic,   users of its machines.  increasingly digital world”.
      of its predecessor, the LEF2-  tion and vibrant prints.  acrylics, leather, wood,   The campaign turned   It said the campaign would
      200.                    The Gloss ink further  glass, and metal (with   Coca Cola bottles and cans   offer “a tangible way to cel-
        With the inclusion of   enhances the ability to pro-  primer ink), making it suita-  into personalised keepsakes   ebrate friendships and
      Roland DG EUV5 inks,   duce premium gloss or  ble for producing custom-  by swapping out the logo   cross-cultural connec-
      which offer Orange and Red   matte finishes, as well as  ised products.  with popular first names   tions”.
      www.printweekmena.com                                                                      April 2025 PrintWeek MENA 11
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