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GCC/LEVANT/AFRICA                  NEWS


      Sustainability in printing                                                               Acute paper
                                                                                               shortage

      process by HEIDELBERG                                                                      Aleppo Chamber of

                                                                                               Industry’s Abdullatif Hamida
                                                                                               stated that Syria imports
        Back in 1997, the Kyoto                                          consulting. We        thousands of tons of paper
      Protocol stipulated that, by                                        all need to work on these   every month, with a value
      2020, industrial processes                                         issues if we are to hit climate   ranging between $4-5 mil-
      should be at least 20 percent                                      protection targets.”  lion, and is currently suffer-
      more efficient than they were                                       To launch the campaign,   ing from an acute shortage of
      in 1990. Today, due to the                                         HEIDELBERG is showcasing   white printing paper and
      general trend for more sus-                                        the energy efficiency of the   cardboard.
      tainability across the whole                                       Speedmaster XL 106. Besides   Hamida indicated that
      of society, ambitious climate                                      investing in cutting-edge   Syria only produces flute
      protection targets, and the                                        equipment, print shops can
      present energy crisis, there is                                    also further boost their   types of corrugated card-
      growing pressure on the                                                                  board, but there is currently a
      print media industry to make   HEIDELBERG has launched a Europe-wide campaign for print shops  energy efficiency by optimiz-  shortage in its production
                                                                         ing the way they use their
      the entire production process  focusing on several headline   HEIDELBERG. “Alongside     due to difficulties in procur-
      even more energy-efficient –  issues in its communications   its customers, HEIDELBERG   equipment. Starting April   ing the necessary raw materi-
      and to do so quickly.  over the next few months.  aims to extend its leading   2023, the Speedmaster XL   als.
        HEIDELBERG has there-  “The subject of sustainabil-  role in the industry to include   106 will be supplied with an   He pointed out that gov-
      fore launched a campaign for  ity and energy efficiency has   energy efficiency as well.   energy measuring device as   ernment institutions are the
      print shops featuring infor-  become a crucial competitive   Due to our technological and   standard, albeit only in   most in demand for paper,
      mation, advice, and tips from  and cost factor for suppliers   data expertise, we are able to   Germany initially. The sec-  along with banks and print-
      experts on how to considera-  in the print media industry –   offer our customers attrac-  ond theme of the campaign   ing presses, and also in the
      bly increase energy efficiency  and that applies equally to   tive options for achieving  highlights the potential in   printing of notebooks and
      in printing companies while  our customers and to   energy-efficient produc-  terms of savings offered by   textbooks. Hamida also
      simultaneously driving down  HEIDELBERG itself,” says   tion and can provide compre-  peripheral units for the   emphasized on the possibil-
      costs. The company will be  Dr. Ludwin Monz, CEO of   hensive advice and   Speedmaster.  ity of making paper locally.
      SIGN CHINA 2023 will be held                                       Egypt’s Quena Paper


      in physical & virtual versions                                     plans exports



        The organiser of SIGN                                             Egypt’s paper manufac-
      CHINA announced the                                                turer Quena Paper Industry
      dates of its 2023 events. The                                      Company (QPIC) intends to
      physical version of SIGN                                           double its exports several
      CHINA 2023 will take place                                         times during the current fis-
      on 4-6 September in                                                cal to tide over a shortage cri-
      Shanghai International                                             sis and the weakening of the
      New Expo Centre, the                                               Egyptian pound to the dollar,
                                                                         required for importing goods
      online event will take place                                       and raw materials and paying   Plans against the dollar crisis
      on 1-15 February.                                                  off foreign currency debts.  with increased production
        As the COVID quarantine   Face 2 Face Event: Over 2,000 exhibitors are expected  Alaa ElKhateb, executive   costs by about 50% during
      in China for travellers has   ing in September, 9 months  2,000 exhibitors and 80,000   managing director at QPIC,   the past year as compared to
      been scraped in January,   after COVID is ended, it  visitors are expected.   said that the company aims   2021, after the value of the
      2023 might be the year that   offers a gap time for us to  Online Event: DYP mall is   to increase its exports to   company’s import bill of
      visitors can finally travel to   prepare. While visitors are  introduced to further   about 20% of its production   wood pulp amounted to $15
      China and meet over hun-  waiting for the physical  improve visitors purchase   during the current year, com-  million.
      dreds of sign suppliers in   show, SIGN CHINA Online  experience.  pared to only about 6% dur-  With dollar shortage, the
      person. However, since the   2023 in February is availa-  SIGN CHINA has a huge   ing the past year. He revealed   company is facing the chal-
      new policy is just imple-  ble, providing visitors a  network of sign factories,   that the company, suffering   lenge of paying back its loan
      mented, it still has to take   chance to get more informa-  selecting the most trust-wor-  from a foreign currency   to the Central Bank of Egypt
      time for everything to   tion about the China market  thy suppliers among numer-  shortage and the high dollar   (CBE) which financed the
      resume back as the old days.   before travelling to China.  ous sign companies in China   pricing against the Egyptian   initial phase of its establish-
      SIGN CHINA 2023 schedul-  Face 2 Face Event: Over  for its visitors.  pound, was forced to put up   ment valued at $137 million.
      www.printweekmena.com                                                                    February 2023 PrintWeek MENA 7
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