Page 7 - PWM_OCTOBER 2021 EBook

GCC/LEVANT/AFRICA NEWS

Media Expo
Gulf Print to focus on providing attracts visitors
education and networking Under the auspices of the

Syrian Ministry of
Information, and in coopera-
From 14-16 December, 2021, industry’s needs at the fore- tion with the Arab
the Dubai World Trade front. Gulf Print & Pack 2021 Advertising Agency, the
Centre (Za’abeel Halls 4-6) has a strong focus on provid- Mashhadani International
will host the Gulf Print & ing education and network- Group for Exhibitions and
Pack 2021, the only dedi- ing, covering all market Conferences launched the
cated commercial print, segments including labels, third edition of Media Expo
label, and package printing package printing, in-store Syria, an international exhi-
trade show in the Middle promotions, promotional bition for media, advertising,
East and Africa (MEA) print, photo books, direct and printing, with the partic-
region, supporting the indus- mail, digitally-printed tex- ipation of more than 80 local
try through education and tiles, and display graphics. and foreign institutions and
networking for senior level “The show is an important companies specialized in
printers in the industry. catalyst for triggering local media, advertising, printing
The print event, organized GPP planned to give more focus towards the next generation business in the MEA region’s and its supplies. Russia,
by Tarsus Group – a UK commercial and package Jordan, Lebanon, and Iraq
based B2B events and media opportunity to connect with the people who make printing sector, and moving are the international partici-
group – will give unparal- directly with leading suppli- this industry what it is. The the domestic market for- pants to the event held in the
leled access to an audience ers, and a much needed world of print comes very ward. The show will play a capital city of Damascus.
ready to equip themselves chance for the industry to much alive at the Gulf Print vital role in driving the eco- The Director General of
with knowledge and solu- meet in person with a wealth & Pack, featuring the latest nomic recovery of the MEA the organizing group, Khalaf
tions to move their business of networking opportunities. smart technology, materials, region’s printing industry, Mashhadani, confirmed that
forward. The show will fea- The trade show is not only and digital equipment from along with its supply chain as Media Expo Syria is the only
ture a comprehensive three- the source of perfect print the leading manufacturers, we move through the post exhibition in Syria special-
day programme that will solutions, be they labels, sub- besides a wealth of educa- coronavirus recovery phase,” ized in media, advertising,
address the issues facing the strates, software, wide for- tional sessions. said Lisa Milburn, MD of media technologies, modern
industry today, a cutting- mat printers, digital After extensive research, Gulf Print & Pack, urging printing techniques and
edge feature area showcasing embellishment, RFID, and this year’s edition has been everyone involved to accessories, and 2D and 3D
the latest innovations, an more; but also to reconnect carefully crafted with the embrace this opportunity. drawings & design software.
King Saud medical city to Geo Chem opens

jointly develop 3D limbs packaging lab

Geo Chem Middle East CPS
King Saud Medical City aims to continuously ensure
(KSMC) has concluded a the Safety and Quality of
joint cooperation agreement products across the MENA
w ith Prince Sulta n region and globally. The
University (PSU) in the field organization witnessed an
of developing scientific expansion in services to meet
research and forming a the domestic and global
working team to conduct demand for packaging test-
experiments to develop and ing Services. On the 28th of GeoChem expands services
improve the manufacture of September the Testing,
prosthetic limbs using 3D Inspection and Certification explains why safety and qual-
technology. KSMC explained that the agreement aims to exchange experiences organization saw the opening ity are critical to the brand.
KSMC explained that the of its state-of-the-art packag- “Safety and Quality has been
agreement aims to exchange and competencies of employ- KSMC’s Co-Executive ing laboratory in Dubai, our foremost priority in the
scientific and clinical experi- ees of the two sides. Director of Health Services, United Arab Emirates. An TIC industry. We have
ences and provide clinics, The agreement also noted Dr. Faisal Al-Mazrou, con- expansion to its already com- achieved this goal through
consultations, and prosthetic the cooperation of the two firmed that PSU is one of the prehensive testing, inspec- our exceptional services in
limbs to those in need using parties in the field of studies reputable universities, and tion, and certification the field of Testing,
3D printing, which saves a lot and research, with the aim of that this partnership will portfolio across many indus- Inspection and Certification.
of time and effort. establishing an information serve a large segment of tries such Textiles testing, Geo Chem strives to work in
The agreement indicated base between them, a mech- patients in need of prosthet- Children toys testing, close partnership that offers
the participation of both par- anism for communicating ics. Leather and footwear testing, its clients added value, loy-
ties in training programmes, with them and contributing On his part, Dr. Saad hard Line, analytical testing alty, and guidance through-
lectures, and self-skill devel- to social guidance, and guid- Al-Ruwaita, acting President etc. out the process from
opment courses, with the ance and planning for pre- of PSU, considered this as Manish Kumar, CEO, Geo manufacturer to end user,
aim of developing services ventive programmes. among the agreements. Chem Middle East CPS ensuring their product.”
www.printweekmena.com October 2021 PrintWeek MENA 7