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GCC/LEVANT/AFRICA NEWS


      Saudi Xerox sets high                                                                    Photocopier
                                                                                               Paper

      standards to inspire its team                                                              The General Organization

                                                                                               for Government Printing
                                                                                               Offices (Al Amiria), Egypt’s
         Saudi Xerox having set                                          increased satisfaction and   most prominent printing
      high standards designed to                                         loyalty.              press, has produced the first
      inspire employees, the com-                                         Best Places to Work is an   batch of its photocopier
      pany is ranked by Best Places                                      international certification   paper. Branded Tahya Misr,
      to Work as one of Saudi                                            programme in identifying   the copier papers were man-
      Arabia’s best workplaces of                                        and recognizing top work-  ufactured domestically for
      2023. Employees were                                               places around the world, pro-  feeding photocopiers  and
      assessed by a survey based on                                      viding employers the   laser printers, against the spi-
      various parameters including                                       opportunity to learn more   raling price of imported
      employee welfare, organiza-                                        about the engagement and
      tional agility, leadership,                                        the satisfaction of their   paper following the fall in the
      compensation, and employee                                         employees, and honour those   value of the Egyptian pound
      benefits.              Company ranked as one of Saudi Arabia’s best workplaces of 2023  who deliver an outstanding   against the dollar.
        “I am truly proud of this   In line with Saudi Vision   ing a multi-channel approach   work experience with the   Al Amiria has been pro-
      result, not only because it is  2030, Saudi Xerox is in align-  to the companies in KSA that   highest standards in regards   vided with Braille printing
      based on anonymous  ment with the government   combines the advantages of   to working conditions.   machines with a tape feed
      responses collected from our  directions in helping compa-  both digital and print medi-  Among the companies lead-  (roll feed) to print larger vol-
      valued employees, but also  nies boost innovations and   ums. And by using advances   ing the charge in revolution-  umes for the visually chal-
                                                   in technology documents
      for the contributions of the  embrace digital transforma-  workflows are customized   izing business efficiency in   lenged. The press also makes
      individuals that have played  tion, paving the way to a zero-  based on customer prefer-  Saudi Arabia are Saudi   use of a variety of specialized
      an important role in achiev-  carbon future and   ences individually. This   Xerox, with its document   inks such as magnetic inks,
      ing all our goals, and I am  transforming the country   deeper level of personaliza-  translation services,  the   thermal inks, and UV inks. Al
      sure we will keep doing it,  into an ultra-modern and   tion has helped strengthen   advent of E-invoicing, and   Amiria has achieved a busi-
      “says Mehmet Sezer, General  environmentally friendly   the relationship with their   the groundbreaking capabili-  ness volume of 5.432 billion
      Manager, Saudi Xerox.   society. Saudi Xerox is offer-  customers, leading to   ties of CareAR.  pounds.
      Saudi Arabia: MenaBev                                              Apex Business


      unveils new bottle design                                          Trading’s new plant


        Middle East & North                                               Oman’s leading packaging
      A f r i c a  B e v e r a ge s                                      solutions provider Apex
      Manufacturing Company                                              Business Trading opened a
      (MenaBev), a franchise bot-                                        new plant in Samail
      tler of PepsiCo and one of                                         Industrial City. The opening
      the leading bottling opera-                                        was held under the patronage
      tors in the MENA region, is                                        of Halima bint Rashid
      utilizing Sidel’s extensive                                        Al-Zari, Chairperson of SME
      expertise to deliver seven                                         Development Authority, in   A plant in Samail Industrial City
      new bottle formats across                                          the presence of Dawood bin   als and products. It has also
      two PET lines.                                                     Salim Al Hadabi, CEO,   gained increasing popularity
        Sidel worked closely with   MenaBev and Sidel have benefitted from a close partnership   Public Establishment for   as a major manufacturing
      the Jeddah-based bottler to   Aquafina brand.  has supported MenaBev in   Industrial Estates (Madayn).   unit of high-value and com-
      convert two Combi PET   The company’s  MEGA  efficiently reaching its prod-  Ibrahim Murad Al-Baloushi,   petitive products in both
      lines in just a week’s time at   Plant is supported by a local  uct release dates in the mar-  General Manager, Apex   local and international mar-
      MenaBev’s huge 300,000   distribution centre to fulfill   ket.     Business Trading, says,   ket.”
                                                                         “Established in 2021 with
                                                                                                The company’s new prod-
      square metre MEGA Plant.   production needs to serve   Both projects entailed a   funding and support from   ucts using high-quality cor-
      The efficient, sustainable,   millions of consumers in the   wide scope of work to ensure   SME Development   rugated boxes include
                                                   that one of the Combi PET
      and quick transition   region. With an experience   line adaptations catered for   Authority, the new factory   made-to-order exhibition
      resulted in improved line   of over four decades in   three new-look Aquafina for-  plays a key role in meeting   booths and kiosks, furnish-
      performance, with delivera-  designing and implementing   mats, while the other could   market demands for card-  ings of various kinds, materi-
      bles, including a lightweight   customized and comprehen-  run four new Carolina for-  board cartons and other   als for professional product
      design  for the iconic   sive PET line solutions, Sidel  mats.     innovative packaging materi-  display and promotion etc.

      www.printweekmena.com                                                                 PrintWeek MENA July-August 2023  09
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