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NEWS SAJU ABRAHAM

“Our industry is quickly moving

towards digital”

C rate on how it is positioned within the printing
an you introduce Delta Printing Press, and elabo-

industry?
Delta serves as a leading one stop-shop with various print
solutions which range from offset, commercial and digital
printing, labels and packaging, large format, variable data, screen printing,
and luxury printing. We cover almost all sectors within the printing indus-
try, housing both the technology and facilities to cater to almost any print-
ing demand or need. The company was established in 2005 and has since
grown to cater to the needs of a wide spectrum of clients in the UAE, as
well as around the region and overseas in Europe and Africa.

Can you tell us about the specific needs that led you to choose
the Kyocera TASKalfa Pro 15000c Inkjet Production Printer?
As many people are aware, our industry is quickly moving towards digi-
tal, and is undergoing a transformation. While digital has come a long way,
the technology is still maturing. This means that larger offset printing
machines are yet to be fully replaced. As we witness the evolution of digi-
tal, format sizes still present a major challenge. This limitation will remain
for some time to come, until digital technology is able to fully replace off-
set printing machines. Another factor which needs to be considered is the this area. If you look at private and institutional printing, there is a preference
investments which have gone into offset printing, over the course of the for un-coated media, so Inkjet becomes the natural choice. We see many
last 3 - 10 years. We, like most players still need to recoup costs, and it orders for textbook printing, where the major cost is attriributed to the paper.
takes years to do so. But we can’t ignore the growth or the demand sur- This reduces our overall margins, but the Kyocera allows for greater profitabil-
rounding the digital side, which is directly linked to the faster turnaround ity, and productivity wise it is far more efficient, in terms of the number of
times which the technology enables. prints which can be produced within a given time frame.
The number of prints also plays an important role. With offset, the Once the GCG team demonstrated the print quality and colour quality we
lesser the number of prints, the greater the costs and challenges. With were sold on inkjet for usage across certain sectors (for certain types of jobs),
digital this dynamic changes. The per copy challenges and costs for short- and it has increased our overall capability. The Kyocera addition to our print-
run jobs remain low compared to offset. In offset, by the time you achieve ing machines allows us to work smarter and gain more leverage and options,
the first print, you would have already spent a considerable amount. This which we can pass on to our customers. It compliments our offerings, and we
is where digital steps in to offer its first advantage. can go to the market with more options in terms of costing and turnaround
Number two is the variable data, which in digital is provided by a com-
puter. On an offset machine, I could print a magazine as it is, but with a time.
digital machine, I can personalize and customize each individual print. In How satisfied are you with your Kyocera Inkjet Printer and the
terms of quality, digital machines (Inkjet printers especially) pose some GCG Enterprise Solutions support team.
restrictions in terms of the kind of paper which can be used. With inkjet We are quite happy with how the sales process worked, as well as the after
technology, the cost between offset and digital is swiftly decreasing. We sales service which the team at GCG Enterprise Solutions is extending to
have been in digital printing for quite some time now using mostly laser Delta. Just before we bought the Kyocera machine, we were close to complet-
printers. We opted for Kyocera’s inject technology, as it effectively reduces ing the purchase of a different machine, but they approached us just in time,
the gap between the price points of laser printing and offset printing. With to reconsider our options, and we were sold on the Kyocera not long after.
paper prices also increasing, an alternate to laser digital printing where the The after sales experience with the Kyocera played a key role in our deci-
per copy cost is lower, has been very welcomed.
sion, as there are many more moving parts on a Laser machine vs. an inkjet.
How has the Kyocera’s TASKalfa Pro 15000c Inkjet Production The Kyocera machine therefore has lower maintenance costs and presents us
Printer enhanced your company’s printing capabilities and with far less downtime in general. This also means the machine does not heat
production efficiency since its deployment? up like a laser printer would. Furthermore, it’s very user friendly to operate,
We have been printing digital format for many years, using different and the software on these digital machines is super intuitive and set-up to our
machines. Kyocera is liquid-ink based, and inkjets can be used with un- exacting needs. The software is essentially linked to a server, which can be
coated, normal paper. TASKalfa 15000c gives a cost-effective solution in backed up. It splits images into colours, and then prints accordingly.

06 PrintWeek MENA July-August 2023 www.printweekmena.com