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TECHNOLOGY REPORT










































      Fitting a quart into a pint pot











       The Covid pandemic               eyond these considerations, the pandemic   be confused with compressed hours – where the usual
                                                                            40-hour week is worked over four days.
       changed so much. It              altered how society felt about the work/life   The concept of a four-day working week isn’t new.
                                        balance with some effectively demanding to
       redefined retail,                work (more) from home, work less hard or, in   Throughout the last century, many, including econo-
       forced organisations             a good proportion of cases, leave the work-  mists, psychologists, philosophers, politicians and others,
                                                                            debated a reduction in working hours. Indeed, in a speech
       to change working        B force entirely.                           in 1965, Richard Nixon, then the nation’s vice president,
                                 With a redefinition of the importance that individuals
       practices, led to the    attach to workplace flexibility and benefits, employers   called for a four-day working week to improve American
       rise of remote work-     wanting to recruit in a tight labour market need to con-  families’ lives. At the time he said that “our hope is to dou-
       ing, and proved that     sider how they use the tools at their disposal, of which the   ble everyone’s standard of living in 10 years”.
                                                                             But while talking about the four-day week, Gordon
       technology has a very    four-day week is one.                       notes that it was only at the beginning of the 20th century
       distinct role to play in   The four-day working week defined         that the UK ended the then traditional six-day working
       keeping commercial        To describe the four-day week, Lucy Gordon, a director   week. But times have changed and as Gordon comments,
       plates spinning.         at Walker Morris, uses the example of the notional full-  “the pandemic was a catalyst for accelerated changes to
                                                                            the world of work, causing both employers and workers
                                time employee who traditionally works five eight-hour   to reflect on what they value most”. She says that for
       Words by                 days a week. They would simply reduce their hours to   many, “removing the commute and spending more time
       Adam Bernstein           work only four eight-hour days a week instead (totalling   with family and pursuing hobbies and interests resulted
                                32 hours), while still receiving their full-time, 40-hour   in a paradigm shift towards more flexible ways of work-
                                week salary.                                ing; remote, hybrid, flexible, part-time, and so on”. In her
                                 “The rationale,” she says, “is that employees working   view, the four-day working week was, perhaps, an obvi-
                                those hours will, so the hypothesis goes, give the same   ous next step.
                                level of output as an employee working a five-day week.”   And that step was tested over a six-month period from
                                She adds that the concept of the four-day week shouldn’t   June to December 2022 in a trial that was organised by

      26 PrintWeek MENA July-August 2023                                                          www.printweekmena.com
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