Page 20 - PWM2023_February

NEWS PREDICTIONS

‘Cost increases likely in 2023’: Kodak

Giuliano Bianchet, VP, plates, and operate more sus- cloud technology for work-
regional sales, EAMER at tainably. flow and customer collabora-
Kodak, is expecting the In view of the increasing tion, and incorporate digital
trends and pressures for eco- shortage of skilled workers, print technology. The com-
nomical short runs, more rising labour costs and the mitment to digital produc-
personalisation, faster speed need to operate with the tion printing is a perfect step
to market, and waste reduc- greatest possible efficiency, for printers to mitigate
tion to continue in 2023. He automation is almost becom-
says: “2023 will also be ing a must for printers. With mounting cost and supply
marked by significant cost our Kodak Prinergy risks. Kodak, as a supplier of
increases for energy, raw Workflow Solutions, printers leading-edge inkjet and elec-
materials, labour, and trans- can build a seamless automa- trophotographic digital
port/logistics, as well as the Giuliano Bianchet, VP, regional sales, EAMER at Kodak tion infrastructure that helps printing solutions and work-
scarce availability of labour, them successfully address flow tools, can help print ser-
paper and other materials. more personalisation, faster these requirements with these challenges. vice providers successfully
Overall, the market and print speed to market, and waste their portfolio of services. A “Kodak will continue to seize business opportunities
customers’ needs will change reduction will continue. In big opportunity for printers is support our customers with a with these technologies. The
more rapidly than ever the direct mail area, the capa- to consider adding digital portfolio of cutting-edge various automation features
before due to the effects of bilities of digital printing are printing to their production solutions for digital and con- of Kodak’s workflow solu-
the challenges mentioned creating new opportunities capabilities. For example, ventional printing that ena- tions enable printers to over-
above. Moreover, the sus- to become more targeted and our Prosper Ultra 520 Press,
tainability and resource con- effective now that new pri- which delivers offset quality ble them to efficiently meet come challenges like staffing
servation topic will in all vacy regulations are curtail- at high production speeds, is these needs while remaining shortages and increase their
likelihood become even ing digital advertising. an ideal way for printers to profitable. Smart printers operational efficiency.
more relevant. “Significant business provide their customers with will recognise the need to Kodak can also help printers
“The trends and pressures opportunities will arise for a fast and efficient service, further automate standard navigate the challenges in
for economical short runs, printers who can offer the mitigate the risks of printing processes, embrace both the offset sector.”
market tailored answers to
‘Customers to redefine their market opportunities’: EFI

EFI’s VP of worldwide 1,000 boards per hour. Delta “In terms of growth
marketing Ken Hanulec is is running it alongside a sec- opportunities, after signifi-
expecting some customers ond single-pass press from cant lows during the pan-
to redefine their market us, the Nozomi C18000 Plus demic, soft signage demand
opportunities and drive new for corrugated board, and
business in 2023 thanks to they are getting next-level is coming back in a big way.
new levels of automation, productivity in the display EFI’s new Vutek FabriVU
speed, and efficiency. He space using two single-pass 340i+ dye-sublimation
says: “2022 has been a year machines that deliver high printer now offers more
of momentum and recovery quality in volumes that out- capabilities and inline fixa-
in digital print, especially in pace everyone else. Those tion that allows you to direct
display graphics. New levels two devices have the capac- print to fabric and sublimate
of automation, speed, and EFI’s VP of worldwide marketing Ken Hanulec ity of many smaller presses.
efficiency will lead some solutions. to display graphics signage. More and more companies inline, in one step. So, you
customers to redefine their “If you want to look at Delta is the first company in in the market will see ways don’t have to invest in a heat
market opportunities and where the future could be Europe to install our to transform their business press to get into this boom-
drive new business. This is headed, look at places like Nozomi 18000+ LED press with our Super High Speeds ing market with key applica-
particularly important in Delta Group in the UK, for display graphics, and solutions, a means to deliver tions for tradeshows, events
high-volume work, and we which is one of the few com- they are doing work at and high quality with less labour, and exhibition graphics, as
have built out a world-class panies in the world to have a faster turnaround times, and
portfolio of super high speed single-pass press dedicated above the rated speeds of outstanding versatility. well as retail POP.”

20 PrintWeek MENA February 2023 www.printweekmena.com