Page 23 - PWM2023_October EBook
P. 23

PACKAGING NEWS



      Parkside’s compostable                                                                   Sustainable food
                                                                                               stickers
      packaging for Smug crisps                                                                now offers a compostable
                                                                                                UPM Specialty Papers

                                                                                               solution for paper-based
                                                                                               food stickers. UPM
        Parkside has collaborated                                        is playing an increasing role   LabelCoat and UPM
      with upstart food and drink                                        in the purchasing decisions   LabelCoat Prime label face
      brand Smug to develop a                                            of today’s consumers, and   papers are certified as com-
      100 percent compostable                                            so home compostable pack-  postable, both industrially
      crisp packet made from a                                           aging is ideal for fresh new   and at home, helping cus-
      certified home compostable                                         brands looking to disrupt a   tomers and brand owners
      laminate.  The pack, which                                         highly competitive cate-  meet EU’s packaging and
      uses     Parkside’s                                                gory.’                packaging waste regulation
      Park2Nature material, can                                           The pack sees Parkside’s   proposal (PPWR) require-
      be disposed of in regular                                          plant-based laminate applied   ments. PPWR aims to
                                                                                               ensure that all packaging in
      domestic compost heaps,                                            in a duplex format, which   the EU must be reusable or
      where it will break down   The packet is made from a certified home compostable laminate  recyclable by 2030. It also
      into water, carbon dioxide,                                        offers an oxygen transmis-  sets out the requirements
      and biomass in under 26   Pepe, with two further fla-  Mark Shaw, sales account   sion rate (OTR) of below 1.0.   that sticky labels attached
      weeks. It can also be sent   vors planned for 2024. The   manager at Parkside, said:   This ensures the hand-  to fruits and vegetables
      for industrial composting,   brand is a new venture from  ‘Cutting-edge brands need   cooked crisps will retain their   need to be compostable in
      where it will decompose   Shoreditch-based food and   cutting-edge sustainable   satisfying crunch and unique   industrially controlled con-
      within 12 weeks.      drink marketing agency   packaging to match. We’re   flavor as they move through   ditions.  UPM  LabelCoat
        Smug  is  launching  its   Merry Galelli, with the cre-  delighted to work with   the supply chain. The crisps   and UPM LabelCoat Prime
      hand-fried potato crisps in  atively minimalist design of  Merry Galelli on the launch   are available to purchase now   can be used for a variety of
      the UK with a debut flavor   the pack reflecting its   of its innovative Smug   through independent food   other pressure-sensitive
      of Italian classic Cacio e   trendy, independent spirit.    brand crisps. Sustainability   brand retail app Delli.  labelling applications.
      Avery Dennison launches plastic- Screen Europe gets

      free AD pure RFID inlays and tags                                  new president


        Avery Dennison has                                                Osamu Yamagata has been
      announced its new AD pure                                          appointed president of
      range, a portfolio of inlays                                       Screen Europe. Effective
      and tags which are entirely                                        from 1 October, he will take
      PET plastic-free.The AD pure                                       over from Akihiro Fujii, who
      line launches with AD belt                                         will return to Japan to join
      U9 pure, inlays and tags                                           the board of Screen Graphic
      which are ideally suited for                                       Solutions in Kyoto.
      global apparel, retail, indus-                                      In his new role, Osamu
      try and supply-chain applica-                                      Yamagata will be responsible   Osamu Yamagata, president
      tions. They are compact in                                         for managing and further   (CtP) business.
      size and offer excellent per-  A portfolio of inlays and tags which are entirely PET plastic-free  growing the Japanese high-  Prior to his appointment as
      formance on difficult-to-tag   format by up to 44%, mean-  ther reduce plastic across our   tech company’s graphic arts   president, Osamu Yamagata
      or low-detuning materials   ing less raw materials and   fiber-based inlays. The   business portfolio in Europe,   was vice president and global
      such as cardboard and plas-  waste. Extensive third party  advanced manufacturing   Middle East and Africa   sales manager, having joined
      tic. Through innovative   testing based on the PTS-RH   process ensures that not only   (EMEA).   Screen in 2018 as sales man-
      antenna manufacturing, the   021:97/2012 method shows  are fewer materials used to   His  responsibilities   ager for label printers.
      AD pure range has a 70-90%   that AD Pure inlays and tags   make the range, but any   include Screen’s range of   Yamagata has extensive
      lower carbon footprint com-  are recyclable within the   excess can be recycled so that   inkjet digital printing tech-  international experience,
      pared to inlays and tags using   paper and cardboard items.     very little goes to waste. Our   nologies: Truepress JET for   having worked abroad for
      traditional etched antennas    Mathieu De Backer, VP   innovative inlay technology   commercial printing,   more than 16 years in
                                                                         Truepress Label for labels
      (based on third party life   Innovation & Sustainability,   gives companies the assur-  and the newly developed   Argentina, Brazil and Hong
      cycle analysis, type III EPD -   Avery Dennison Smartrac,   ance that the production of   Truepress PAC range for   Kong. In addition to his
      ISO 14020).           says: “The new AD pure   RFID matches their ambi-  Flexible Packaging, as well as   native Japanese, he speaks
         Removing plastic can   product line is an important  tions to become more sus-  Screen’s already well-estab-  English, Portuguese and
      reduce the weight of a label   step towards our goal to fur-  tainable.”  lished Computer-to-Plate   Spanish.
      www.printweekmena.com                                                                    October 2023  PrintWeek MENA 21
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