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BETTER BUSINESS





                                                              could be something they’ll do out of   Workers, prioritised ‘fun places to
                                                              choice rather than necessity.  work.’ The study noted also that
                                                               As a result, employers must recog-  many essential roles can be monoto-
                                                              nise the need to give older workers a   nous and difficult and so a “fun-lov-
                                                              reason to stay active through chal-  ing workplace where employees
                                                              lenging work that uses their skills   enjoy each other’s company can
                                                              and experience since money may
                                                              not hold the same attraction as free   mean a lot to the frontline experi-
                                                              time. Giving these workers some   ence. What is more, customer satis-
                                                              freedom over what they do, how   faction and employee happiness are
                                                              they do it along with flexibility over   correlated”.
                                                              hours is one way to accomplish this.    Allied to this is the ability to keep
                                                              In fact, a December 2022 survey of   learning – Business in the
                                                              2,000 older workers for working-  Community (BITC) noted in May
                                                              wise.co.uk found that older workers   2023 research, conducted by
                                                              are “tired of feeling overlooked and   YouGov, that only 21% older work-
                                                              undervalued at work,” with 48% of   ers (aged 50-59) felt that their
                                                              those considering retiring saying   employer pushed them to upskill at
                                                              this is “because they are fed up with   work, compared to 56% of those
                                                              their job” – significantly higher than
                                                              the 34% who said ill-health would   aged 18-29. Indeed, Kate Carr,
                                                              cause them to retire. The survey also   employment and skills manager at
                                                              found that 62% of older workers   BITC commented that “it is crucial
                                                              said they needed greater flexible   that employers support all workers,
                                                              working provisions, 51% said   regardless of age, to learn and
                                                              needed to be valued more, 43%   develop in their roles”. She added:
                                                              needed higher pay and just 38% said   “With the news that the UK retire-
                                                              they wanted a good benefits pack-  ment age could soon increase to 68,
                                                              age.                       employees in their early 50s will still
                                                               Thus it’s evident that for many   have nearly 20 years left of their
                                                              older workers life isn’t all about   career and employers who fail to
                                                              money. However, Delap points out   invest in developing the skills of this
                                                              that the government currently   crucial talent pool could be missing
                                                              offers online assistance to encour-  a trick.” The last part of that sen-
                                                              age people to undertake a ‘mid-life   tence is the key for it recognises that
      vantage younger groups”.                                MOT’ considering work, health,   employees need to be given a reason
       Equally though, employers must find a balance between paying proper   money, etc. She says that toolkits   to stay in the workforce. Also, the
      attention to the needs of their older employees while not indirectly dis-  are available to help employers offer   review found that older workers
      criminating against them on the grounds of age.         this type of assistance in the work-  prefer managers who make plain
                                                                                         their expectations. Meeting this
       While “positive action” to address under-representation of other pro-  place and that “employers could   expectancy is simple – firms just
      tected groups, for example women and people from certain ethnic groups,   take advantage of this existing pro-  need to train younger managers on
                                                              gramme or they could offer other,
      is permitted says Delap, she warns that the legal framework around posi-  privately organised, advice and   how to properly communicate to
      tive action is heavily restricted. Notwithstanding this, she explains that   assistance”.  She adds: “It is unlikely   staff in all age bands.  It is just as
      “age is an unusually protected characteristic because, although employees   that someone would choose to work   important to note that as we get
      of all ages are protected, employers are allowed to positively and directly   for an employer simply because they   older our health needs change:
      discriminate on age grounds, where this can be objectively justified”.  offer this type of benefit, but exist-  aches, pains and medical conditions
                                                                                         can lead a worker to feel that it’s
       She continues: “Direct discrimination on age grounds is only allowed   ing employees may find it helpful   time to retire. Indeed, it’s been said
      on legitimate social policy grounds (not the private interests of the   and it may assist them to look at   ‘never ask a man over 50 how he’s
      employer) but, according to the Equality and Human Rights Commission,   opportunities and arrangements to   feeling – you’ll get a long answer’.
      this could encompass objectives such as ensuring a generational mix or   keep them in work longer.”  Employers need to make workplace
                                                               Another aspect to consider is the
      facilitating the participation of older workers in the workforce.” In other   suggestion that older workers are   adjustments if they want to keep
      words, employers do have some legal leeway when it comes to initiatives   more likely to want to collaborate   older workers.
                                                                                           It’s clear that we’re in an age of
      aimed at recruiting and retaining older workers.        with others or have contact with cli-  tight recruitment and that all ave-
                                                              ents and members of the public.
      Keeping the older worker                                                           nues should be explored. Older
                                                              Interestingly, more than two-thirds   workers have much to offer and a
       Many older workers, but not all, have choices. They are probably going   of employees in a December 2022   wise employer will target them
      to have independent children, be mortgage-free, may have received an   Harvard study, 7 Principles to   much as they would someone fresh
      inheritance, and hopefully will have built a retirement nest egg. Work   Attract and Retain Older Frontline   to the workplace.


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