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A new chapter in production print technology is set to unfold in Dubai as Xerox prepares to unveil its latest innovations at Gulf Print & Pack 2026.
Exhibiting at Stand L4, Xerox will launch two flagship presses - the Xerox Proficio PX300 and the Xerox Proficio PX500 - in the region. These next-generation production systems are designed to deliver new levels of automation, image quality, and application versatility for commercial printers operating in increasingly competitive markets.
Engineered to redefine operational efficiency, both presses integrate advanced automation features that streamline workflows, minimise manual intervention, and reduce production bottlenecks. By optimising performance in real time, the systems help print providers maintain productivity while meeting tighter turnaround demands.
Image quality is another defining feature. With Ultra HD resolution technology, the Proficio PX300 and PX500 deliver sharp detail, smooth gradients, and precise colour reproduction, supporting high-end commercial applications. Optional fifth colour stations further expand creative possibilities, enabling premium embellishments and specialty applications that allow print businesses to differentiate their offerings.
The launch signals Xerox’s commitment to accelerating innovation within the production print sector — providing print service providers with scalable solutions that balance speed, quality, and profitability.
Visitors to Gulf Print & Pack 2026 will have the opportunity to see the new Proficio presses in action and explore how Xerox continues to push the boundaries of what modern production print can achieve.
New Xerox® Proficio™ PX300 – a compact digital colour press that combines automation, ultra HD image quality, an optional fifth color station and application versatility, helping small print providers deliver higher-value work.
New Xerox® Proficio™ PX500 – a high-speed, high-volume digital press built to scale with growing print operations. The PX500 delivers advanced automation, exceptional image quality, robust media handling and an optional fifth color station that expands into premium applications and extends colour gamut to hit a broader range of high-value print opportunities.
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