Page 22 - PWM2023_November EBook

NEWS PACKAGING

UPM specialty papers boosts ID Label
appoints new VP
its sustainability efforts Bender to head its robust
ID Label has hired Scott

sales team and oversee its
continued growth. Bender
UPM specialty papers, food safety,’ said Kirsi has more than 25 years of
Lantmännen Unibake and Lahtela, product manager, sales experience, with
Adara have co-created a UPM specialty papers. strong leadership skills
new fibre-based packaging Frozen baked goods require building sales teams and
that replaces plastic bags as packaging that offers light driving revenue. He previ-
primary packaging for fro- grease and moisture resist- ously worked at Decker
zen baked goods. To mini- Communications, where he
mize the use of fossil-based ance, while maintaining the oversaw sales and market-
materials, the companies freshness of the baked ing before taking on the role
joined forces to create a goods inside. Lantmännen of chief operating officer.
solution where the plastic Unibake, a bakery group in He also held several sales
bags were eliminated by Europe, specializing in fro- and operations positions in
using UPM Asendo barrier Launch of new fibre-based packaging that replaces plastic bags zen bakery products for the paper and packaging
paper as an inner liner in retail and food service, was industries.
the corrugated cardboard value network to create a materials on the taste of the actively searching for more ‘I’m elated to join the
box; the barrier paper layer renewable and recyclable frozen bread; as a result sustainable solutions for team at ID Label,’ said
ensures food safety and packaging solution for fro- UPM Asendo was chosen as Bender. ‘With a strong sales
freshness. zen bread. Lantmännen the inner liner for the card- packaging and transporting team and smart products
‘The partnership with Unibake and a third-party board box. The food safe frozen bakery products. already in place, I look for-
Lantmännen Unibake and food industry development UPM Asendo barrier paper Adara considers sustaina- ward to building on this
Adara opened the opportu- company conducted thor- layer has proven to offer the bility a core value in all successful foundation to
nity to unite our expertise ough testing and analysis on grease and moisture resist- operations and and every- help us achieve our ambi-
across the food packaging the impact of packaging ance needed while ensuring day work. tious goals.’
PrintFlex Graphics first to install SEI’s Kyojet inkjet UV

Gallus One in North America in-line module

PrintFlex Graphics, a flex- SEI laser has introduced
ographic printer specializing Kyojet, a new digital high-
in on-pack and in-pack pro- resolution inkjet UV in-line
motions, recently purchased module. Kyojet integrated
a new Gallus One digital label with Labelmaster is said to be
press from Heidelberg. To be the only single-pass machine
installed later this year, the that delivers labels from PDF
machine is the first of its kind and printing to finishing and
in North America and the ready to ship. Labelmaster
first digital press for and Kyojet are distributed New digital inkjet UV module
PrintFlex. The Gallus One and serviced in North meets the market demand for
will help the St Louis-based PrintFlex Graphics to install Heidelberg’s first Gallus One America America by Matik. low- and medium-high vol-
printer tap into new markets market, has strayed from tra- they could find in stores, and Labelmaster and KyoJet opti- umes. Options include one to
and expand its sticker and ditional label and sticker pro- companies did not have a mize the web to label pro-
label business. duction – focusing on more need to produce specialty cess. An automated digital four stations, with laser pow-
PrintFlex Graphics began complex applications like promotional materials to sell solution, the system provides ers ranging from 150 to 500
W each, achieving a produc-
its business in 1995 with just peel and reseal coupons and their products. in-line, single-pass printing tion speed of 328 feet per
three employees, and today folded promotional booklets, Liz Pecha-Poelker, CEO of and finishing, with zero minute. (100 meters per
has grown to employ roughly which are applied on or PrintFlex said: ‘After years of waste, no idle or setup time minute). Precision laser cut-
and zero flexible dies. SEI
35 and occupies two large inserted inside of a package. growing our business, it laser’s Labelmaster, includes ting and superior quality are
As it did with many com-
buildings in St Louis, panies, the Covid-19 pan- became a little static. We’re the flagship narrow-web k e y a d v a nt a g e s o f
Missouri. For the better part demic highlighted certain looking for new markets that (13.78” [350 mm]) and Labelmaster.
of its history, the company, weaknesses in PrintFlex’s we can grow into. The pan- medium-web (23.62” [600 SEI laser directly offers a
which primarily serves the business. Consumers ‘scram- demic really highlighted that mm]) laser cutting and fin- system completely designed
consumer-packaged goods bled’ to purchase whatever need for us.’ ishing systems. Labelmaster and produced internally.
20 PrintWeek MENA November 2023 www.printweekmena.com