Page 24 - PWM2024_DECEMBER EBOOK

NEWS GLOBAL

IN BRIEF Pantone Colour of the

A very rare 500-year-old
copy of the Bible found by
chance will go up for auc-
tion after being rescued Year revealed
from damp. Printed in
1566, during the reign of
Queen Elizabeth I, the Pantone has described its extends our perceptions of
bible has survived in good Colour of the Year for 2025, the browns from being hum-
condition with exceptional
print quality, having been rebound at some point in the Pantone 17-1230 Mocha ble and grounded to embrace
early 1700s. Complete with illustrated red and black ink title Mousse, as “an evocative soft the aspirational and luxe.
page, and introductory and explanatory tidbits known as brown that transports our
‘apocrypha’, the bible is unusually full for the period – and senses into the pleasure and Infused with subtle elegance
was printed just 31 years after the very first time an English and earthy refinement,
translation of the Bible was put into print. “It’s beautifully deliciousness it inspires”. Mocha Mousse is the colour Pantone 17-1230 Mocha
done,” Philip Taubenheim, senior auctioneer at Wotton Following on from Pantone
Auction Rooms, where the bible will be sold, told 13-1023 Peach Fuzz, its pick Institute, said: Mousse presents a discrete
Printweek. “Some of the introductory pieces are almost “Underpinned by our desire and tasteful touch of glam-
rarer than the bible itself, so it’s a nice thing that it’s all for Colour of the Year 2024, our. A flavourful brown
survived as one entity.” Measuring 410x270mm, and 100mm Pantone said Mocha Mousse for everyday pleasures,
thick, the bible was printed in Rouen. “nurtures with its suggestion Pantone 17-1230 Mocha shade, Pantone 17-1230
of the delectable quality of Mousse expresses a level of Mocha Mousse envelopes us
Media Concierge Holdings thoughtful indulgence. with its sensorial warmth.”
has upped the price of its cacao, chocolate and coffee,
takeover bid for National appealing to our desire for Sophisticated and lush, yet at For the first time, Pantone
World to 23.00p per share. comfort”. the same time an unpreten- highlighted the colour in
The original takeover Leatrice Eiseman, execu- tious classic, Pantone events and experiences all
approach was made public tive director at Pantone Color 17-1230 Mocha Mousse over the world.
a fortnight ago. However
the situation was immedi-
ately mired with Media Concierge complaining about a lack Mail sees notable growth in Q3
of engagement, while National World in turn levelled accu-
sations of invoicing irregularities and claimed Media JICMail has released its JICMail. Elsewhere, JICMail volumes growing across all
Concierge affiliates were withholding more than £4m in data for Q3 2024, which revealed that volumes sectors apart from charities
payments. National World announced that it had received found that 87% of mail dis- tracked on its panel of 1,100 and automotive, contribut-
an improved proposal and ‘final’ offer from Media Concierge ing to a 20% growth in door
that increases the overall bid value by 9.52% . “Media carded within a 28-day UK households increased by drop volumes overall.
Concierge has provided written reassurances to the board of period is recycled, and recy- 5% year-on-year in Q3 2024,
National World regarding its intentions for the company cling rates are up 14 percent- with increased numbers of 7,137 advertisers have used
following completion of any such offer and confirmed that age points year-on-year advertisers displaying confi- direct mail or door drops
it has satisfied in all material respects its confirmatory due compared to the 73% dence in direct mail and between Q1 and Q3 2024
diligence requirements,” National World stated. recorded in Q3 2023. The door drops. according to the latest circu-
lation figures published by
Precision Colour Printing organisation, the joint Cross-sector growth was Nielsen Ad Intel. This
is making a six-figure industry currency for ad seen in the period, with equates to 16% of all UK
investment in technology mail, said recycling rates direct mail volumes up year- advertisers. Average piece of
to improve efficiencies and have been growing steadily on-year across the medical, business mail was interacted
is also adapting its shift
patterns for greater flexi- over the five quarters that travel, supermarket and with 4.9 times over a 28-day
bility – while its new they have been tracked by retail sectors, and door drop period
owners are looking to add
further buys. The Telford-
based web offset and sheetfed printer was acquired by Mixam teams up with Pepper
investment company Hypax seven months ago. PCP manag-
ing director Nick Evans said the Hypax team had been “fan-
tastic” since buying the company from Claverley Group in Online printing platform to turn their favourite recipes
May. “They’ve worked with us to fully understand the busi- Mixam has teamed up with into a professionally printed
ness, and where they can invest and make a difference,” he social cooking app Pepper to
explained. He said Hypax had ambitions to build upon the cookbook directly from the
PCP acquisition by creating a group of printing companies, give home cooks an easy way Pepper app, without the
and the investor had looked at about 20 possible buys so to turn their recipes into
far with some potential deals still on the table. “They see us physical cookbooks. need for complex formatting
as an evergreen investment,” he added. As part of the fresh Pepper has created an It is a ‘tasty opportunity’ know-how.
investment plans PCP has ordered its first cobot – a Komori/
MBO CoBo-Stack model for delivery in the new year. It will online community of more options including ingredi- Jake Aronskind, co-
operate on the end of a stitching line, palletising jobs. than one million home cooks ents, dietary requirements founder of Pepper, com-
“We’ve also ordered a second Palamides stacker. We’ve had who share and discover reci- and degree of difficulty.
an upturn in demand for double-parallel, A5 work, prob- pes from around the world. The new partnership mented: “We’re thrilled to
ably due to postage costs,” Evans added. The Palamides partner with Mixam to bring
will be supplied by Friedheim International in Q1. PCP is also The app has more than involves a “seamless integra-
planning to add voltage optimisation tech. 80,000 recipes that can be tion” between the two plat- this exciting feature to our
searched using a range of forms, allowing Pepper users community.

22 PrintWeek MENA December 2024 www.printweekmena.com