Page 18 - PWM2024_OCTOBER EBook
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NEWS PACKAGING
Avery Dennison's AD IN BRIEF
Narrow web ink specialist
Pulse Roll Label Products has
Dura 2.0 RFID inlay partnered with Mark Andy to
demonstrate the benefits of
its Monolox fixed anilox
shop in Warsaw, Poland. In
Avery Dennison has printing technology a work-
collaboration with Mark
launched AD Dura 2.0, a Andy Poland, Pulse and its
reinforced reusable label local subsidiary, Pulse Polska, hosted an audience of dis-
product offering resistance to tributors, customers and prospects from across Europe to
water, heat, vibration and present the capability of the technology and benefits it
can bring to flexo printers. By combining software and
shock. Designed for harsh data, specialized chemistry – specifically, Pulse’s PureTone
environments, the AD Dura high strength single-pigment inks – and a set of aniloxes
2.0 can be used in conjunc- of one uniform volume, Monolox helps standardize and
tion with a host of Avery AD Dura 2.0 is a reinforced reusable label product offering simplify press set-up in the flexo process. Using fixed
anilox printing can increase utilization of equipment and
Dennison RFID UHF and reduce the anilox and ink inventories. The Monolox fixed
HF/NFC inlay designs for dry tics and automotive usage. Mathieu De Backer, vice anilox printing was demonstrated on a Mark Andy
and wet label formats includ- Primary HF/NFC applica- president innovation and Evolution Series E5 press. This included a demonstration of
ing the AD Circus NTAG213 tions include product sustainability at Avery the anilox being fingerprinted and job being calibrated,
live ink mixing using a data-driven mixing database
Dennison Smartrac, said:
and AD Dogbone M730. The authentication, customer ‘Increased product life cycles powered by the X-Rite InkFormulation Software (IFS), color
new product supports longer engagement and experience, and waste reduction are long- approval with a Delta E below accepted industry standards
product life cycles and waste brand loyalty and protection. standing key challenges for and four-color UV LED printing at 100m/min.
reduction. The HF/NFC is designed for our clients. AD Dura 2.0 sup-
Main UHF applications use in retail, apparel, beauty ports these ambitions by Hybrid Software, developer
of productivity tools for
include supply chain trans- and healthcare. ensuring our high perform- labels and packaging,
parency and optimization, Avery Dennison inlays and ing inlays withstand the announced its inaugural
inventory accuracy, loss pre- tags are compliant with ISO harshest environments to aid worldwide customer confer-
vention, self-checkout and 9001:2015 Quality supply chain transparency, ence: Hybrid Fusion. This event will bring together pack-
quick return handling. The Management and ISO product authentication, cus- age printing executives and prepress specialists from
UHF version is intended for 14001:2015 Environmental tomer engagement and Hybrid’s 1,500 worldwide customers, along with industry
industry, supply chain, logis- Management. beyond.’ experts, key OEM partners and brand representatives.
Hybrid Fusion will take place from April 22-25, 2025, in
Amsterdam. Attendees will hear from industry experts
Fife launches two automated about trends in labels and packaging across all printing
processes: flexo, offset, gravure, digital and hybrid print-
guiding products ing. The Fusion event will showcase Hybrid Software’s
work in PDF editing, enterprise and cloud workflows, color
and artwork management, proofing and 3D-prototyping,
Maxcess has launched Fife as well as software and hardware offerings from industry
SmartDrive Actuator and partners who will co-sponsor the event.
Fife GuideLine HR (high-
resolution digital sensor) Bobst North America has
confirmed labels and pack-
developed for enhanced aging are going to be focus
accuracy and faster web points at the upcoming open
speeds. Featuring a fully inte- house event in Atlanta on
grated controller, drive and December 3, 2024, in the
motor, the Fife SmartDrive newly inaugurated Bobst
Actuator is an easy to install Atlanta Competence Center.
product for automated edge The new facility, dedicated to serving customers in the
and center guiding in con- Fife SmartDrive Actuator and Fife GuideLine HR improve speed label and flexible packaging sector, showcases flexo, digi-
verting, laminating, and mounting position, the inte- graphic patterns on the fly, tal and all-in-one printing and services and provides
printing applications. grated servo center and zero- including bar codes. opportunities for learning, collaboration and innovation.
The Open House will demonstrate how to simplify label
Its speed, responsiveness drift, absolute position GuideLine can be used in production based on BOBST’s industry vision in shaping
and enhanced accuracy con- encoder ensures no need for edge guiding transparent the future of the packaging world with focus on its core
tinuously corrects material recalibration. pillars of connectivity, digitalization, automation and sus-
position errors. The direct- The Fife GuideLine HR films, low contrast condi- tainability.Bobst will focus on the cloud-based digital
drive gearless design main- builds on the success of the tions, closely co-located pat- platform Bobst Connect that enables users to have a com-
tains maximum thrust and launch of the Fife GuideLine ter ns, and with plete overview of the production process, from the PDF to
speed throughout the entire Digital Sensor. The original black-on-black applications the finished product. Guests will see Bobst’s technologies
stroke with stroke lengths up Fife GuideLine can guide to where traditional line sen- in action, including the end-to-end production on the
to 400mm. Regardless of lines, edges of lines and sors do not work. Digital Master 340.
18 PrintWeek MENA October 2024 www.printweekmena.com